The travel nursing industry is facing a growing burnout crisis that could cost them 9% of their ranks in the next year alone. This is driven not only by workload, but by the lack of respect many travel nurses receive.
So, how can agencies make their offerings more attractive? It turns out that pay is not the only factor at play here. Travel nurses are looking for something more – a “human touch” that puts value on them as a person.
The facilities the agencies work with also play a part in the decision to join an agency. Travel nurses hold the agencies accountable for the behavior of facilities, and those facilities with a more relational approach than a transactional one far outperform the rest.
Finally, while travel nurses are increasingly using platforms to make their decisions, relying on technology alone isn’t always enough. Human intervention may still be needed, even if only for the “last mile” of selecting an assignment.
The full report on this subject is available for those who would like to learn more. Get the insights needed to ensure a bright future for travel nursing – one that is not only profitable, but sustainable.
